Thursday, 3 October 2013

Analysis of 3 Magazine Covers

 Analysis of 3 magazine covers


Bliss Magazine

The main subject of the image appears to be facing slightly to the side, with her head tilted, looking at the camera. Due to this slight tilt downwards, this makes her seem more powerful as she is looking down on us. The woman's body language suggests that she is welcoming and makes us believe that we should know who she is. She appears very confident which projects off the magazine and makes us want to buy it due to this energy coming off the magazine. If she appears confident we are more likely to purchase because its an outgoing magazine and likes to stand out from the rest on the magazines that will appear on the shelf. The woman suggests shes was taken in a studio set up with natural lighting as the woman's skin tone isn't affected by any studio lights. She has also been air brushed by an editing software to make her skin appear flawless, this portrays the ideal perfection of a woman. The shot is a medium close up and shows the woman's facial features and her long golden hair that's neatly draped to one side of her shoulders.
The magazine is published by a company called Panini UK Ltd which specialists in publishing magazines, stickers and comics. 
This magazine stands for perfection, confidence and power due to the woman's attitude towards the camera. The choice of colour is very neutral and the colour pink is used continuously as well as matching with the woman's lipstick. This links in well because the subject blends in with the text on the page. 
The main target audience for this magazine is female teenagers. I get this impression due to the colour pink, which appears more to females than males. The style of text also suggests this as it is very modem and includes curves which also appeals to this gender. This magazine appeals to the teenage age range because the magazine includes cover lines, a main cover line that includes gossip about celebrities, which may appeal to females of this range. 
The magazine represents the modern day outlook on fashion and looks at the latest celebrity news which grabs the target audience's attention. The woman not he cover represents all the gossip and associates to what the magazine may include inside. She appears happy and content which makes the magazine appear well presented and signifying that the magazine is for any girl interested in the latest girly news. The celebrity on the front has a positive attitude to society which portrays the magazine as appropriate to the target audience. This reassures the parents that there daughters or young female family members is appropriate for them to read. 



Lucky Magazine

This magazine front cover girl is photographed at a direct angle, as you can see the full face and side body. Due to her positioning, body facing to the side with face facing the camera, this shows she is both powerful and engaging as she is giving the audience 100% attention. The framing of the image is a medium close up we can only see from the waist up. This draws the attention to the woman's face which has been air brushed to remove any imperfections. By doing this, this reflects the magazine company and tells the audience that it is a professional, affordable and the perfect magazine to buy. This image was taken in a studio set up as there are no background distractions in the image, and she appears to be standing in front of a blank screen to empathize any colour on the person. As the model has been photographed in a staged environment, studio lighting has been used. The lighting has been used effectively as no light marks appear on the woman, as her skin tone appears natural.
The company that makes this magazine is Condé Nast Publications. Condé also produces 18 consumer magazines including Vogue, The New Yorker and GQ. The company produces magazines from all different genres including fashion and lifestyle, home, bridal, golf, food, travel, technology, culture and trade.
This particular magazine stands for youth, seduction and wealth. The magazine includes a young woman posing for the magazine and has been air brushed to have a flawless completion.  She symbolizes a positive attitude to young women, and make them believe that its up to them to look perfect like she is. This specific magazine genre is fashion and lifestyle of which they have used a common model and actress to appear on their cover. To choose a popular artist who is in her late 20s indicates that they want to show that this magazine is up to date in latest fashion and must have, and also indicate that the magazine includes the latest gossip. The magazine also stands for seduction and persuasion. Due to the models body language and dress code, she appears to show seduction and attract the audience into reading the magazine. The colour of the dress that the actress is wearing indicates seduction as the colour is associated with danger and romance. The magazine makes up believe that you should be wealthy and posh to read this magazine because due to corresponding text style and colour to the model in the magazine, the magazine appears professional and made out to look expensive. The choice of text is serif which indicates wealth and is used in many professional magazines. 
Looking at the magazine as a whole, I can conclude that the magazine is aimed at females ages 16-40. I think this because looking ant the context this magazine includes information of latest celebrity news and fashion wear which usually appeals to this age. Any age above or below tend to not be interested in this sort of information. Females will be more tempted to read this magazine than males because of the use of feminine colour and appropriate model. Young, teenage girls will be more interested due to the model as they tend to look up to people older than them and be more keen to know about them more. This particular actress is a perfect example to sent for these young teenagers as she has had no bad press and always looks her best.
This magazine portrays the average teenage female to be perfect in completion, confident and approachable. Due to the models body language we get this impression as her positioning indicates empowerment. This then makes the magazine approachable because the woman  shows confidence which reflects on to the audience. The magazine is used to advertise the magazine company so that more of the target audience will purchase the magazine. 





College Sport

The model in this magazine is taken from a side view with the model's face, facing the camera but looking in a different direction. The shot is a long shot as you can see the persons full body.The person on the front of the magazine appears to be in action which in affect has made the image appear a little blurred and not as sharp as the other models on professional magazines. The lighting looks natural as the image appears to be taken outside during a football game, because of this the lighting appears natural than a studio lighting so the model doesn't have any shiny marks that usually appear when using a studio light.
The magazine advertises the colleges Interest in sport and the latest news that's it has to offer. The man appears to be showing dominance and determination which is shown through his body language and angle to the camera. We get this by what the person is wearing and how he looks to towards the camera.
Looking at the model and structure to the magazine the audience would be males around 16-19 year olds, the age that they would be attending college. I think this because they would be able to relate to this magazine if they where into sport and wanted the latest news. I think the audience would b most likely be male as the choice in back drop is very masculine and the choice of text style also appeals not to the male gender.
To advertise the magazine they have included a relatable model whom may attend the college and dressed him appropriately to draw the attention of the target market. The magazine shows determination and courage through the model. Due to the action shot, this creates a sense that if he can run the field, anyone can. Because the model is wearing heavy protected gear this indicates courage as he is prepared to play a contact sport that could he could possible injure himself in. This also shows determination as he is prepared to do what ever it takes to get the ball across the line at the end of the field. This can reflect into other subjects. This determination can be used throughout all subjects and not just in sport. 

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